The digital age has made it easier for us to access information quickly and easily, as well as other innovations. However, businesses that are not yet equipped to provide digital services may impede communication with their customers, which could have a detrimental impact on customer satisfaction and loyalty. It is therefore crucial for companies to implement solutions that can drive greater agility and flexibility in their business operations.
On 14 May 2024, Multipolar Technology and IBM presented an in-depth analysis of the latest AI trends from IBM Watsonx, outlining how organisations can leverage this technology to gain a competitive advantage. IBM Watsonx enables companies to automate the flow of information acquisition and improve the efficiency of communication with their customers. Consumers can easily obtain the information they need thanks to advanced technology, such as chatbots, which provide information in an easily understandable format.